Why Safaricom has rolled out a standing order feature on M-PESA

Safaricom’s Mobile Money Platform, M-PESA has introduced M-PESA Ratiba that allows users to set up standing orders directly from their M-PESA wallets, enabling seamless and automatic payments of recurring transactions and bills.

The feature allows users to automatically transfer funds from their wallet on a daily, weekly, monthly, or yearly basis to another person, or to pay recurring bills or subscriptions. Other benefits include a simple and seamless set up process and no penalties incurred for cancelled or failed standing order transfers that may occur due to insufficient balance.

“Safaricom continues to transform lives through delivery of differentiated and personalized digital financial services and experiences to our customers. M-PESA Ratiba will allow customers worry-free digital payments of bills and transactions. We continue to innovate on the M-PESA platform to give our customers more visibility, control and security around their financial wellness,” Safaricom, CEO, Peter Ndegwa said.

This innovation plays a key role in enhancing financial inclusion among the underbanked population while advancing the country’s progress towards a cash-lite economy. 

M-PESA Ratiba will also play a key role in driving subscription services, opening new possibilities in the media and entertainment, software and technology, health and wellness, education as well as the e-commerce industries while transforming customer experiences within the financial services ecosystem. With M-PESA Ratiba, you can set up a regular payment for rent, school fees, insurance, newspaper subscription or other standard utility bills payment as well as upkeep for your loved ones.

M-PESA Ratiba is now accessible on the M-PESA App’s Financial Services tab and on USSD through *334# option 9. 

To get started, customers must review and accept the terms and conditions, and they can then opt in using their M-PESA PIN. They can then choose which standing orders to set up, whether for sending money to family and friends, paying regular bills, or purchasing goods and services.

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