Liberty Kenya has launched the second season of its flagship financial web series, Money Master in a bid to empower Kenyans with the tools and knowledge to achieve financial freedom.
Building on the success of the first season, which revealed a demand for financial literacy in the country, the new season promises to delve even deeper into the critical aspects of financial planning and investment.
With a keen focus on educating a wide audience— ranging from those just entering the job market, those starting families, or those exploring new investment opportunities—Money Master continues to be a cornerstone of Liberty’s mission to cultivate a savings culture and guide Kenyans towards a financially secure and prosperous future.
“The success of season one illustrated how our target is eager for advice and information on financial freedom and securing a solid future for themselves and their families. This new season continues in the same vein and encourages more Kenyans to adopt sound financial strategies,” said Liberty Kenya Holdings Group CEO Kieran Godden.
Like its predecessor, season two has six episodes and is available on Liberty’s YouTube channel, with each episode to be uploaded every three weeks up to November 2024.
Liberty launched the first season of Money Master in November 2023. This year’s season will feature Kenyans from diverse backgrounds and experts from Liberty to demystify topics related to financial planning.
“Money Master continues to be an exciting platform for Liberty as it aligns with our objective to simplify insurance language and provide practical financial solutions for our clients. Some of our internal experts feature in the new season, providing much needed information for anyone who wants to take charge of their finances,” Liberty General Manager Marketing and Communications, Mercy Kabangi said.
Viewers can follow Liberty Kenya’s social media platforms for updates on new episodes and exclusive Money Mastercontent.