Western Kenya fans had a night to remember thanks to the “Smirnoff Unleash Your Edge Fiesta”. In its 10th edition, the “Smirnoff Unleash Your Edge Fiesta” served an electrifying night of music and entertainment at Mambo Leo grounds, Kisumu County.
The “Smirnoff Unleash Your Edge fiesta”, which is all about good vibes and good times with friends, transformed the Mambo Leo grounds into a hub of innovation, pulsating beats, and community celebration.
Smirnoff used the event to underscore its commitment to responsible drinking, by offering a platform for a secure and enjoyable experience.
The event provided an unmatched platform for attendees to revel in the thrill of live performances and the infectious energy that defines Smirnoff events.
Revelers were entertained by an array of top-tier performances including the headliner, Bien Amie, Kisumu’s Elisha Toto, MCs Gudahman and Gogo as well as DJs Grauchi, DJ Karoski, DJ Redbone, Dj Ro, DJ Daffy, DJ Ves, DJ Adella and DJ Budd Head.
KBL Smirnoff Brand Manager, Brigid Wambua, said the Kisumu Fiesta marked a strategic move towards elevating the business of entertainment, by offering patrons meticulously curated moments that resonate with their aspirations.
“We’re thrilled to have brought the Smirnoff Unleash Your Edge Fiesta to Kisumu. This event is more than just a celebration; it’s a testament to innovation, community, and the vibrant spirit of Kisumu.
“Smirnoff, a legacy brand, continues to lead the charge in redefining the spirits industry. We are renowned for our commitment to innovation, quality, and delivering unrivaled entertainment experiences,” she said.
This event is part of Smirnoff’s We Do We campaign, a vibrant global initiative that boldly celebrates the magic of unity. It’s a symphony of diverse people, ingredients, and flavors coming together to create something extraordinary. This campaign invites consumers to express their authentic selves, fostering a sense of unity and belonging.