As businesses across Africa grapple with rapidly shifting customer expectations, RightCom, the continent’s leading Customer Experience (CXaaS) company, has announced the RightCom Customer Experience Summit 2025 will take place on October 29, 2025 in Nairobi, Kenya.
The event is strategically timed at the back of Global Customer Service Week to galvanize action across African markets.
The summit comes at a critical inflection point. African consumers now expect seamless, personalized experiences on par with global standards, yet 73% of African businesses report struggling to meet these demands amid digital transformation pressures.
With mobile-first economies reshaping every industry from banking to telecommunications, customer experience has emerged as the decisive competitive differentiator.
“African businesses are facing a watershed moment. Customer loyalty is no longer built on price or proximity—it’s won through every digital touchpoint, every service interaction, every moment of truth. This summit isn’t just about sharing ideas; it’s about equipping Africa’s business leaders with the strategies and technologies to turn CX into their greatest competitive advantage,” said Adetoye Aguessy, Chief Executive Officer of RightCom.
The one-day summit will convene over 100 senior executives, regulators, technology innovators, and industry leaders from banking, fintech, telecommunications, insurance, and retail sectors across the continent under the theme “Transforming Customer Experience Across Africa.”
“With Global Customer Service Week just concluded, there’s no better time to reset how African businesses think about their customers. We’ve spent 12 years helping organizations across 30 markets transform their customer relationships. This summit is about sharing those insights widely and building a stronger CX ecosystem across the continent,” said Adetoye.