Glacier Products Limited has introduced Dairyland’s dairy-free vegan ice cream.
The product targets a growing population of lactose-sensitive consumers and aligns with the global shift towards health, wellness, and environmental awareness.
Dairyland’s dairy-free vegan ice cream is a soy-based, icecream that offers a creamy and indulgent treat for everyone.
By introducing this product, Dairyland aims to provide an inclusive dessert option without compromising on taste and quality.
“Our Vegan Ice Cream is a game-changer for individuals who are lactose intolerant. They can now indulge in their favorite frozen dessert without any limitations.
“We have carefully developed flavors such as Vanilla, Strawberry, Hazelnut, Cappuccino, and Brownie, ensuring a rich and satisfying experience for our customers,” said Milan Kabata, Head of Marketing.
To create awareness and excitement around the launch, Dairyland has initiated a campaign named “The Dairy-Free Dream.”
This campaign aims to position Dairyland’s dairy-free vegan ice cream as an inclusive treat that fulfills the desires and dreams of those who have longed to enjoy ice cream despite their lactose intolerance.
“We believe that dreams do come true, and through our new Dairy-Free Vegan Ice Cream, we are making the dream of enjoying ice cream a reality for the lactose-intolerant community.
“We are committed to delivering exceptional products that not only satisfy our customers’ cravings but also align with their dietary needs and values,” said Kabata.
With the introduction of Dairyland’s dairy-free vegan ice cream, Dairyland is leading the way in meeting the evolving needs of consumers and contributing to a healthier and more inclusive society.
As the market leader in the Kenyan Ice cream category for over 25 years,
Dairyland which has operated in Kenya over the last 25 years, has expanded into the wider African region, operating in Uganda and Tanzania while trading with Rwanda, Burundi, Somalia, Southern Sudan, and Congo.
Dairyland has also established strong partnerships with renowned brands such as KFC, JAVA, Planet Yogurt, Delmonte, and Simbisa.